Information versus persuasion: la controverse autour de l’impact de la publicité sur les préférences des consommateurs

Hervé Lanotte () and David Rossi ()
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Hervé Lanotte: REGARDS - Recherches en Économie Gestion AgroRessources Durabilité Santé- EA 6292 - URCA - Université de Reims Champagne-Ardenne - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne

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Date: 2014
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Published in Actualite Economique, 2014, 90 (1), pp.47-75. ⟨10.7202/1026724ar⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02057826

DOI: 10.7202/1026724ar

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