Qu’est-ce que les enfants apprennent de la consommation quand ils collectionnent ?

Pascale Ezan ()
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Pascale Ezan: UNIROUEN - Université de Rouen Normandie - NU - Normandie Université

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Abstract: Collecting is a very current occupation for kids. Many academic researches underline that children are collectors and attempt to understand this affective relations towards products. Nevertheless few academic works study the role of collecting in the socialisation of young consumers. Our contribution is trying to show the knowledge that collecting brings to children in terms of consumption.

Keywords: Collectors; Young consumers; Collectionneur; Enfant consommateur (search for similar items in EconPapers)
Date: 2006-01-20
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Published in International Congress "Marketing Trends", Jan 2006, Venise, Italie

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02070864

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