Ambiguïté de rôle et implication organisationnelle des forces de vente: une approche multidimensionnelle

Nathalie Commeiras and Christophe Fournier ()
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Nathalie Commeiras: MRM - Montpellier Research in Management - UM1 - Université Montpellier 1 - UPVM - Université Paul-Valéry - Montpellier 3 - UM2 - Université Montpellier 2 - Sciences et Techniques - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School
Christophe Fournier: MRM - Montpellier Research in Management - UM1 - Université Montpellier 1 - UPVM - Université Paul-Valéry - Montpellier 3 - UM2 - Université Montpellier 2 - Sciences et Techniques - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School

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Date: 2002
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Published in L’implication au travail, J-P. Neveu et M. Thévenet (coord.), ed., Vuibert, collection Entreprendre, série Vital Roux, 2002

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02118291

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