L’intelligence marketing au service de la co-innovation

Anne Krupicka () and Nicolas Moinet ()
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Anne Krupicka: CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université
Nicolas Moinet: CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université

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Date: 2015
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Published in La Revue des Sciences de Gestion, 2015, 2015/5-6 (275-276), pp.67-74. ⟨10.3917/rsg.275.0067⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02152456

DOI: 10.3917/rsg.275.0067

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