L'évaluation des « méta-services » internationaux par les consommateurs: le cas des voyageurs fréquents des alliances aériennes

Vikrant Janawade (), Pierre‐yves Leo and Jean Philippe
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Vikrant Janawade: GRM - Groupe de Recherche en Management - EA 4711 - UNS - Université Nice Sophia Antipolis (1965 - 2019) - UniCA - Université Côte d'Azur
Pierre‐yves Leo: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon

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Date: 2015-05-12
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Published in Colloque international du ATLAS/AFMI, May 2015, Hanoi, Vietnam

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