Poncin Ingrid et Herrmann Jean-Luc (coord., 2015), Les réactions affectives du consommateur: Ces raisons du cœur que la raison ignore, Mélanges en l’honneur du Professeur Christian Derbaix, Université Catholique de Louvain – Presses Universitaires de Louvain, 214 p

Ingrid Poncin and Jean-Luc Herrmann ()
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Ingrid Poncin: UCL - Université Catholique de Louvain = Catholic University of Louvain
Jean-Luc Herrmann: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine

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Date: 2015
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Published in 2015

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