Le marketing territorial: comment développer l'attractivité et l'hospitalité des territoires ?

Camille Chamard ()
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Camille Chamard: CREG - Centre de recherche et d'études en gestion - UPPA - Université de Pau et des Pays de l'Adour

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Keywords: Marketing; territorial (search for similar items in EconPapers)
Date: 2014
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Published in Chamard, Camille. De Boeck, 2014, 978-2-8041-8472-8

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