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La fréquentation des magasins de déstockage alimentaire. Une nouvelle façon d'arbitrer ses dépenses

Jean-Pierre Lacour
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Jean-Pierre Lacour: IUT de Valence

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Abstract: Shopping at the salvage grocery store. A new way to modify household budgets Nowadays, consumers increasingly tend to modify their household budgets and reduce food expenditures. To meet the demand for lower prices, new retail business models are becoming increasingly popular. Salvage gro- cery stores that discount products by 30 % or more are increasingly successful. This paper provides an analysis of this new kind of stores. A qualitative study has been conducted in order to identify the motivations as well as the reluctance of consumers to embrace this model. A typology of shoppers has been established and three groups are identified: habitual, occasional and expert shoppers.

Keywords: best before date; consumer behaviour; salvage grocery store; shopping.; comportement du consommateur; dates de péremption; déstockage; distribution; magasinage. (search for similar items in EconPapers)
Date: 2014-09
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Published in Décisions Marketing, 2014, 75, pp.27-40. ⟨10.7193/DM.075.27.40⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02360473

DOI: 10.7193/DM.075.27.40

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