Internet of Things devices appropriation process: the Dynamic Interactions Value Appropriation (DIVA) framework

Lamya Benamar (), Christine Balagué () and Zeling Zhong ()
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Lamya Benamar: IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - UEVE - Université d'Évry-Val-d'Essonne - Université Paris-Saclay - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris]
Christine Balagué: IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - UEVE - Université d'Évry-Val-d'Essonne - Université Paris-Saclay - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris]
Zeling Zhong: IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - UEVE - Université d'Évry-Val-d'Essonne - Université Paris-Saclay - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris]

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Abstract: This research aims at exploring IoT devices appropriation process from a consumer's perspective. Using qualitative interviews on smart watches consumers, we identify four various stages of the appropriation process: symbolic appropriation, exploration, use construction and stabilization. Through the DIVA framework, our results show that the appropriation process is a dynamic phenomenon relying on both specific interactions and value type, linked to IoT devices characteristics. This research gives a better understanding of IoT devices consumers' appropriation process, enabling the identification for companies of variables for actions to improve it.

Keywords: Internet of Things; Smart watch; Appropriation; Value; Interactions (search for similar items in EconPapers)
Date: 2020-01
Note: View the original document on HAL open archive server: https://hal.science/hal-02376414v1
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (5)

Published in Technovation, 2020, 89, pp.102082. ⟨10.1016/j.technovation.2019.06.001⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02376414

DOI: 10.1016/j.technovation.2019.06.001

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