Big Data

Olivier Segard ()
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Olivier Segard: IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - EESC-GEM Grenoble Ecole de Management - UEVE - Université d'Évry-Val-d'Essonne - TEM - Télécom Ecole de Management

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Abstract: Intervention dans une table-ronde sur le thème Big Data & Marketing

Date: 2015-06-11
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Published in Séminaire Evry Sciences et Innovation "Big Data", Jun 2015, Evry, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02387326

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