Competitive Market Embeddedness, Diversity of the Institutional Environment, and Firm Performance

Seong-Young Kim
Additional contact information
Seong-Young Kim: ESC [Rennes] - ESC Rennes School of Business

Post-Print from HAL

Abstract: The impact of competitive market embeddedness on multinational enterprises' (MNEs') performance is examined using a sample of 53 hypermarket MNEs from 28 countries between 2007 and 2014. We found that competitive market embeddedness has a U-shaped relationship with MNE performance, and the positive effect is stronger when the coercive institutional environment of the foreign country's market in which an MNE operates is more diverse. Our empirical findings suggest understanding the competitive market structure among multiple rivals is important for explaining the consequences of multimarket contact.

Keywords: multinational enterprise; multimarket competition; performance; institutional environment (search for similar items in EconPapers)
Date: 2018
References: Add references at CitEc
Citations:

Published in Management international = International management = Gestión internacional, 2018, 23, pp.183-196

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02468339

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().