Replicating consumer value scales: A comparative study of EVS and PERVAL at a cultural heritage site
Martina Gallarza,
Laurent Maubisson () and
Arnaud Riviere ()
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Martina Gallarza: University of Valencia, Marketing Department
Laurent Maubisson: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours
Arnaud Riviere: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours
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Date: 2021-01-01
Note: View the original document on HAL open archive server: https://hal.science/hal-02499583
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Published in Journal of Business Research, 2021, 126, pp.614-623
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