Smartphone use during the leisure theme park visit experience: The role of contextual factors

Valentina Kirova () and Tan Vo-Thanh ()
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Valentina Kirova: Excelia Group | La Rochelle Business School, CERIIM - Centre de Recherche en Intelligence et Innovation Managériales - Excelia Group | La Rochelle Business School
Tan Vo-Thanh: Excelia Group | La Rochelle Business School, CERIIM - Centre de Recherche en Intelligence et Innovation Managériales - Excelia Group | La Rochelle Business School, CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université

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Abstract: Recent studies indicate the increasingly important role of smartphones in the customer experience. This research proposes and empirically validates a conceptual framework capturing the influence of five contextual factors on the types and intensity of smartphone use and therefore on the leisure experience during a theme park visit. A mixed research protocol combining an ethnographic approach, leisure experience narratives, and phenomenological interviews is constructed. Because of the secluded nature of theme parks, smartphones play a key role during downtime periods and thus allow visitors to enhance their leisure experience through relational and hedonic use.

Keywords: Leisure experience; Smartphone use; Contextual factors; Theme park (search for similar items in EconPapers)
Date: 2019-07
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Citations: View citations in EconPapers (10)

Published in Information and Management, 2019, 56 (5), pp.742-753. ⟨10.1016/j.im.2018.11.008⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02545056

DOI: 10.1016/j.im.2018.11.008

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