Une mesure des effets de l’utilisation d’un outil numérique sur l’expérience de visite muséale

Elodie Jarrier (), Dominique Bourgeon-Renault () and Bertrand Belvaux
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Elodie Jarrier: GRANEM - Groupe de Recherche Angevin en Economie et Management - UA - Université d'Angers - AGROCAMPUS OUEST - Institut National de l'Horticulture et du Paysage
Dominique Bourgeon-Renault: CREGO - Centre de Recherche en Gestion des Organisations (EA 7317) - Université de Haute-Alsace (UHA) - Université de Haute-Alsace (UHA) Mulhouse - Colmar - UB - Université de Bourgogne - UBFC - Université Bourgogne Franche-Comté [COMUE] - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE]

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Abstract: A quantitative survey of 916 visitors of a French museum has measured experiential benefits drawn from the use of an interactive tool in the museum context. The empirical analysis enabled to check if the experience differs according to the use of a digital mediation tool, according to its nature (mobile or fixed), according to the functional and hedonic dimensions of the user experience.

Keywords: Médiation numérique; musées d'art; étude quantitative; expérience d'usage; expérience de visite muséale (search for similar items in EconPapers)
Date: 2019
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Published in Revue management & avenir, 2019, 2 (108), pp.107-126. ⟨10.3917/mav.108.0107⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02558955

DOI: 10.3917/mav.108.0107

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