Determinants of organic food consumption. A systematic literature review on motives and barriers

Shiksha Kushwah, Amandeep Dhir, Mahim Sagar and Bhumika Gupta ()
Additional contact information
Shiksha Kushwah: IIT Delhi - Indian Institute of Technology Delhi
Amandeep Dhir: Helsingin yliopisto = Helsingfors universitet = University of Helsinki, NWU - North-West University [South Aftrica]
Mahim Sagar: IIT Delhi - Indian Institute of Technology Delhi
Bhumika Gupta: LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - UEVE - Université d'Évry-Val-d'Essonne - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris]

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Abstract: During the last few decades, interest in organically produced food has steadily risen around the world. Consequently, academic interest in better understanding the different motives and barriers underlying organic food consumption has also increased. But, the scope of these published studies is both broad and fragmented. There is a lack of research that systematically examines and presents a comprehensive review of the different motives and barriers and their association with purchase decisions. The current study shows a systematic literature review of different motives and barriers and their association with purchase decisions in context to organic food. A total of 89 empirical studies was considered in the review. Two popular theoretical frameworks, namely the theory of consumption values and innovation resistance theory, were used to categorize the identified motives and barriers. The primary outcomes of this systematic literature review are: a) descriptive statistics on the selected studies; b) comprehensive summary of motives and barriers mentioned in selected studies using theory of consumption values and innovation resistance theory; c) classification of motives and barriers on consumer involvement, research design and country status; d) framework on the association between motives, barriers and purchase decisions; e) implications for scholars, managers, and policymakers interested in better understanding issues related to organic food consumption.

Keywords: Motives; Organic food; Systematic literature review; Consumer behavior; Barriers (search for similar items in EconPapers)
Date: 2019-12
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Citations: View citations in EconPapers (67)

Published in Appetite, 2019, 143, pp.104402. ⟨10.1016/j.appet.2019.104402⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02559373

DOI: 10.1016/j.appet.2019.104402

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