The contribution of collective action to quality promotion within cereals chains: valorisation of the millet output by the traders association in San (Mali)

Les apports de l'action collective à la construction de la qualité dans les filières céréalières: valorisation du mil par l'association des commerçants de San au Mali

Fabien Tallec and Johny Egg
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Fabien Tallec: UVSQ - Université de Versailles Saint-Quentin-en-Yvelines
Johny Egg: Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier

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Abstract: This paper deals with the coordination system between the actors of an agri-food chain. After an introduction about quality issue in the non-irrigated cereal chains in Mali, the limits of vertical coordination to manage the quality signal are presented. Olson's theory of collective action is afterwards used to analyze the contribution to quality promotion of a specific form of horizontal coordination. The detailed study of the collection action carried out by the Danaya traders Association allows to discuss the interest and limits of Olson's typology as well as the conditions required for the success of this complementary system of coordination through improving the quality process in the countries of the South.

Date: 2008
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Published in 2008, 42 (4), pp.841-868

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