The challenges of the fair trade in the North

Les défis du commerce équitable dans l’hémisphère Nord

Sylvaine Poret

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Abstract: The fair trade born fifty years ago defines itself as an alternative approach to conventional trade. In the late 1980s, fair trade organizations began labelling fair products to facilitate their entry into the large-scale distribution. This article presents the concept and its evolution, as well as the debate on the introduction of fair products into the large-scale distribution. It also evaluates the situation on the legislation introduced in France.

Keywords: COMMERCE EQUITABLE; GRANDE DISTRIBUTION (search for similar items in EconPapers)
Date: 2007
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Published in Économie rurale, 2007, 302, pp.56-70. ⟨10.4000/economierurale.2083⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02657178

DOI: 10.4000/economierurale.2083

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