Past, present and future of the food and drink final market

Bernard Ruffieux
Additional contact information
Bernard Ruffieux: Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - UGA - Université Grenoble Alpes, GAEL - Laboratoire d'Economie Appliquée de Grenoble - CNRS - Centre National de la Recherche Scientifique - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - UGA - Université Grenoble Alpes - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - UGA - Université Grenoble Alpes

Post-Print from HAL

Abstract: We present the past, present, and future of the food and drink industry from a final consumer market point of view according to three highly complementary components: the final product design, the selling mechanism, and the product pricing. We show how much these have changed in the past and how they will change even more in the future. Last century history exhibited two stages. We moved from a "behind the counter" selling of standardized "Basic Goods" at a price per kilo in the 1890s to highly differentiated "Packed-Dishes" sold in self-service at a price per pack in the 1950s. This present model is now challenged by the industry of the future. One possible scenario may be customized "Service-Diet" that will be sold to any individual on smart platforms at the price of a subscription and home delivered.

Keywords: Food industry; Drink industry; Final market; Sellilng mechanism; Product pricing; Consumer behavior; Food and drink industry (search for similar items in EconPapers)
Date: 2020
References: Add references at CitEc
Citations:

Published in Meiselman, Herbert L. Handbook of eating and drinking: interdisciplinary perspectives, Springer International Publishing, pp.1-33, 2020, 978-3-319-75388-1. ⟨10.1007/978-3-319-75388-1_122-1⟩

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02796981

DOI: 10.1007/978-3-319-75388-1_122-1

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().