The future of University-Business Cooperation: research and practice priorities

Balzhan Orazbayeva, Carolin Plewa, Todd Davey () and Victoria Galán-Muros
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Balzhan Orazbayeva: S2BMRC - Science-to-Business Marketing Research Centre - WWU - Westfälische Wilhelms-Universität Münster = University of Münster
Carolin Plewa: University of Adelaide
Todd Davey: IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - UEVE - Université d'Évry-Val-d'Essonne - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], S2BMRC - Science-to-Business Marketing Research Centre - WWU - Westfälische Wilhelms-Universität Münster = University of Münster
Victoria Galán-Muros: UIIN - University Industry Innovation Network, GIID - The Global Institute on Innovation Districts

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Abstract: University-Business Cooperation (UBC) is an essential mechanism for advancing interests of business, universities and societies. To improve our understanding of the future of UBC research and practice, this study reports on a priority setting process comprising a two-stage research design. Qualitative research identifies a portfolio of six priority areas and 58 related topics. A quantitative step then evaluates the perceived future importance and current advancement of these topics. This approach contributes to shaping the future of UBC by identifying topics that require particular focus to maximise opportunities. The paper concludes with clear future directions for both UBC theory and practice.

Keywords: Mixed-method Citation; Priorities; Future; University-Business Cooperation (search for similar items in EconPapers)
Date: 2019-10
New Economics Papers: this item is included in nep-cse and nep-sbm
Note: View the original document on HAL open archive server: https://hal.science/hal-02880384v1
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Citations: View citations in EconPapers (7)

Published in Journal of Engineering and Technology Management, 2019, 54, pp.67 - 80. ⟨10.1016/j.jengtecman.2019.10.001⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02880384

DOI: 10.1016/j.jengtecman.2019.10.001

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