RÉUSSIR DANS LES PECO EN INTRODUISANT L'ORIENTATION MARCHE: Une réflexion à partir du cas roumain

Corinne Rochette ()
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Corinne Rochette: EUM Clermont-Ferrand - Ecole Universitaire de Management - Clermont-Ferrand - UdA - Université d'Auvergne - Clermont-Ferrand I

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Date: 2006-07-01
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Published in Décisions Marketing, 2006

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