Impact of attitude towards a region on purchase intention of regional products: the mediating effects of perceived value and preference
Florence Charton-Vachet,
Cindy Lombart () and
Didier Louis ()
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Florence Charton-Vachet: Audencia Recherche - Audencia Business School
Cindy Lombart: Audencia Recherche - Audencia Business School
Didier Louis: LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - IEMN-IAE Nantes - Institut d'Économie et de Management de Nantes - Institut d'Administration des Entreprises - Nantes - UN - Université de Nantes
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Date: 2020-05-07
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Citations: View citations in EconPapers (9)
Published in International Journal of Retail and Distribution Management, 2020, 48 (7), pp.707-725. ⟨10.1108/IJRDM-09-2019-0315⟩
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02887294
DOI: 10.1108/IJRDM-09-2019-0315
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