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Giving, Selling or Throwing Away Unused Objects: A Complex Decision

Eva Cerio ()
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Eva Cerio: IRG - Institut de Recherche en Gestion - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12 - Université Gustave Eiffel

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Abstract: Based on a 6-months-ethnography research, we study how consumers choose between giving, selling or throwing away. We show that this decision depends on product values, consumers' skills and habits, and practices' meanings. These results constitute strong managerial implications for charities, C2C platforms and redistributions' actors.

Keywords: disposition behavior; redistribution practices; Detachment faults (search for similar items in EconPapers)
Date: 2020-10-01
Note: View the original document on HAL open archive server: https://hal.science/hal-02971543v1
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Published in 48th Association for Consumer Research Conference 2020, Oct 2020, Paris, France

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