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Addressing CSR with company-association partnerships: A modular approach to complex systems

Aborder la RSE avec des partenariats entreprises-associations: Une approche modulaire de systèmes complexes

Vincent Helfrich, Marie-Noëlle Rimaud () and Cécile Dupre La Tour ()
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Marie-Noëlle Rimaud: CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université, La Rochelle Business School
Cécile Dupre La Tour: Auteur indépendant

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Abstract: This article analyzes the contribution of company-association partnerships toward initiating corporate social responsibility. In particular, we will show how the functioning of partnerships establishes a modularization of their intrinsic complexity, as well as that of CSR. This approach makes it possible to identify good practices which, in turn, enable implementation of such an approach at the organizational level and the promotion of the CSR project globally.

Date: 2019
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Published in Revue Française de Gestion, 2019, 282 (5), pp.77-93. ⟨10.3166/rfg.2019.00359⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03013391

DOI: 10.3166/rfg.2019.00359

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