Self‐concept, individual characteristics, and counterfeit consumption: Evidence from an emerging market

Malik A., D. Merunka (), Akram M. S., B.R. Barnes and Chen A.
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D. Merunka: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon

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Date: 2020
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Published in Psychology & Marketing, 2020, 37 (10), pp.1378-1395

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03082958

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