L'enjeu des m-services en marketing touristique territorial: proposition d'un cadre d'analyse

Stéphane Bourliataux-Lajoinie (), Stéphane Bourliataux- Lajoinie and Arnaud Riviere ()
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Stéphane Bourliataux-Lajoinie: Institut d'Administration des Entreprises (IAE) - Tours

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Date: 2013
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Published in Recherches en sciences de gestion, 2013, 95 (2), pp.65. ⟨10.3917/resg.095.0065⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03165067

DOI: 10.3917/resg.095.0065

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