Musique et crowdfunding

Rahma Chekkar (rahmachekkar@gmail.com) and Sophie Renault (sophie.renault@univ-orleans.fr)
Additional contact information
Rahma Chekkar: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours
Sophie Renault: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours

Post-Print from HAL

Abstract: The research, reported in this article, aims at understanding how rewards scales are designed within crowdfunding campaigns related to musical projects. In this objective, the authors use the data resulting from 24 campaigns launched into the Ulule platform by 20 musical projects holders. Based on an analysis of proposed levels of donation and associated counterparties, the authors provide recommendations for those music entrepreneurs who would like to run a successful crowdfunding campaign.

Date: 2021-01
References: Add references at CitEc
Citations:

Published in Revue Française de Gestion, 2021, 47 (294), pp.135-155. ⟨10.3166/rfg.2021.00506⟩

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03263119

DOI: 10.3166/rfg.2021.00506

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD (hal@ccsd.cnrs.fr).