Determinants of commercial performance in the sector of selective distribution of cosmetics worldwide: impact of the nature and age of the retail brand, and of the number of stores

Philippe Jourdan () and Jean-Claude Pacitto ()
Additional contact information
Philippe Jourdan: IRG - Institut de Recherche en Gestion - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12 - Université Gustave Eiffel
Jean-Claude Pacitto: IRG - Institut de Recherche en Gestion - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12 - Université Gustave Eiffel

Post-Print from HAL

Date: 2021-01-14
References: Add references at CitEc
Citations:

Published in International Marketing Trends Conference, Jan 2021, Venise, Italy

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03264449

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().