Explorer les communautés virtuelles de consommation

Oliviane Brodin ()
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Oliviane Brodin: RIME-Lab - Recherche Interdisciplinaire en Management et Économie Lab - ULR 7396 - UA - Université d'Artois - Université de Lille

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Keywords: Communauté Web; Consommateurs -- Attitude (psychologie); Marketing -- Recherche (search for similar items in EconPapers)
Date: 2000-10
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Published in Rencontres Recherche-Entreprises, Nouvelles Technologies et Commerce, Oct 2000, Lille, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03351653

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