Intention to reuse AR-based apps: The combined role of the sense of immersion, product presence and perceived realism

Mohamed Daassi and Sana Debbabi
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Mohamed Daassi: IUT Tours - Institut Universitaire de Technologie - Tours - UT - Université de Tours, VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours
Sana Debbabi: IUT Tours - Institut Universitaire de Technologie - Tours - UT - Université de Tours, VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours

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Date: 2021
Note: View the original document on HAL open archive server: https://hal.science/hal-03372420v1
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Published in Information & Management, 2021

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