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Expérience transmédia et transport narratif dans le domaine des arts et de la culture: Comment engager les publics ?

Dominique Bourgeon-Renault (), Maud Derbaix, Elodie Jarrier () and Christine Petr ()
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Dominique Bourgeon-Renault: CREGO - Centre de Recherche en Gestion des Organisations - Université de Haute-Alsace (UHA) - Université de Haute-Alsace (UHA) Mulhouse - Colmar - UB - Université de Bourgogne - UBFC - Université Bourgogne Franche-Comté [COMUE] - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE]

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Date: 2021
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Published in Jessica de Bideran; Mélanie Bourdaa. Valoriser le patrimoine via le transmedia storytelling - Réflexions et expérimentations, Complicités, 2021, 978-2-35120-354-5

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