¿Puede sobrevivir el teatro de ópera a la amenaza del streaming? Un análisis desde el valor percibido

Yacine Ouazzani (), Berta Tubillejas-Andrés and Haydeé Calderón-García
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Yacine Ouazzani: CREGO - Centre de Recherche en Gestion des Organisations - Université de Haute-Alsace (UHA) - Université de Haute-Alsace (UHA) Mulhouse - Colmar - UB - Université de Bourgogne - UBFC - Université Bourgogne Franche-Comté [COMUE] - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE]

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Keywords: Streaming; Opéra (search for similar items in EconPapers)
Date: 2022-09-07
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Published in Conferencia de la Asociación Española de Marketing, Sep 2022, Valence, España

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