Pourquoi l’élite marocaine préfère les chaussures d’origine étrangère ? Exploration des valeurs personnelles par les chainages cognitifs

Ibtissam Zejjari and Issam Benhayoun ()
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Ibtissam Zejjari: USMBA - Université Sidi Mohamed Ben Abdellah
Issam Benhayoun: UMI - جامعة مولاي إسماعيل = Université Moulay Ismaïl

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Date: 2022-04-05
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Published in Revue Management & Innovation, 2022, N° 5 (1), pp.135-152. ⟨10.3917/rmi.205.0135⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03810863

DOI: 10.3917/rmi.205.0135

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