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An exploratory survey of town centre manager functions

Un état des lieux exploratoire des fonctions du manager de centre-ville

Sandrine Heitz-Spahn (), Lydie Belaud () and Beatrice Siadou-Martin
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Sandrine Heitz-Spahn: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine
Lydie Belaud: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine
Beatrice Siadou-Martin: MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier

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Abstract: The desertification of town-center shops is concomitant with many problems that cities have to face: housing in the town-center, accessibility and mobility, maintenance of public or medical services, cultural and social activities, enhancement of a territory. Among the tools for revitalizing town-centers, one is rapidly developing: many towns hired a town-center manager. What are his functions? In what type of organizational schemes? Is this profession uniform in all cities? Based on 17 semi-structured interviews with town-center managers in France, this communication aims at providing the first elements of response to these three research questions. Managerial implications and future avenues of research are discussed.

Keywords: manager centre-ville; attractivité; centre-ville; commerce. (search for similar items in EconPapers)
Date: 2022-10-12
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Published in 25ème colloque Etienne Thil, Association Etienne Thil, Oct 2022, La Rochelle, France

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