Developing the modest fashion market in France: The role of perceived similarity

Alice Audrezet () and Béatrice Parguel ()
Additional contact information
Béatrice Parguel: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

Post-Print from HAL

Date: 2021-11
References: Add references at CitEc
Citations:

Published in AUS-Chalhoub Symposium on Luxury Marketing & Branding, Nov 2021, Sharjah, United Arab Emirates

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-03990719

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().