Marketing rose

Kévin Bideaux ()
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Kévin Bideaux: LEGS - Laboratoire d'Etudes de Genre et de Sexualité - UP8 - Université Paris 8 Vincennes-Saint-Denis - UPN - Université Paris Nanterre - CNRS - Centre National de la Recherche Scientifique

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Keywords: marketing; pink; consumption; women; gender marketing; Marketing; marketing de genre; femmes; consommation; rose (couleur) (search for similar items in EconPapers)
Date: 2017
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Published in Journée Annuelle du Sensolier 2017, Le Sensolier, n. p., 2017

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04023106

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