How do elderly consumers use quantified-self smart devices to age well ?

Manel Laroum () and Pauline de Pechpeyrou ()
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Manel Laroum: IRG - Institut de Recherche en Gestion - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12 - Université Gustave Eiffel
Pauline de Pechpeyrou: IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12

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Abstract: This paper presents the results of a qualitative study that aims to understand how senior consumers use digital QS technologies to achieve their priority goals of aging well. Its highlights the potential of these devices to improve the usual means to age well by promoting self-managing and healthy behavioral change.

Keywords: Elderly consumers; Ageing well; Smart devices; Goal achievement; Quantified self (search for similar items in EconPapers)
Date: 2021-06-24
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Published in 2021 AMA Marketing and Public Policy Conference, American Marketing Association, Jun 2021, Virtual - Online, United States

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04065791

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