Fragmentation of Online Consumer Information Search (OCIS) generated by Digital Innovation: for Good or Ill? The Customer’s perspective

Isabelle Dabadie (), Virginie Pez () and Nathalie Guibert ()
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Isabelle Dabadie: LARGEPA - Laboratoire de recherche en sciences de gestion Panthéon-Assas - UP2 - Université Panthéon-Assas
Virginie Pez: LARGEPA - Laboratoire de recherche en sciences de gestion Panthéon-Assas - UP2 - Université Panthéon-Assas
Nathalie Guibert: LARGEPA - Laboratoire de recherche en sciences de gestion Panthéon-Assas - UP2 - Université Panthéon-Assas

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Date: 2019-06
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Published in R&D Management Conference, Ecole Polytechnique - Université Paris-Saclay, Jun 2019, Saclay, Ecole Polytechnique, France

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