Bringing alive a paradisal novel or the never-ending wedding of art and consumption: the case of the \textquotedblleftAmi Fritz\textquotedblright in Alsace over the last century

Patrick Hetzel
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Patrick Hetzel: UP2 - Université Panthéon-Assas

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Date: 2000
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Published in Marketing Intelligence & Planning, 2000, 18 (6/7), pp.374--380. ⟨10.1108/02634500010348969⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04103061

DOI: 10.1108/02634500010348969

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