Multichannel intra-group coopetition and customer satisfaction

Hanene Oueslati ()
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Hanene Oueslati: CREGO - Centre de Recherche en Gestion des Organisations (EA 7317) - UB - Université de Bourgogne - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE]

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Keywords: Multichannel intra-group; coopetition; customer satisfaction (search for similar items in EconPapers)
Date: 2014-05-22
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Published in 6th workshop on coopetition strategy, EIASM (2014-05-22 au 2014-05-23: Umea, Sweden), May 2014, Umea, Sweden

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