Expectativas de los peregrinos y estrategia de los actores públicos: el caso del Camino de Santiago

Frederic Dosquet, Stéphane Bourliataux-Lajoinie (), Thierry Lorey () and Yann Rival ()
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Frederic Dosquet: Centre de recherche de l'ESC Pau - ESC PAU - Ecole Supérieure de Commerce, Pau Business School
Stéphane Bourliataux-Lajoinie: CNAM - Conservatoire National des Arts et Métiers [CNAM], LIRSA - Laboratoire interdisciplinaire de recherche en sciences de l'action - CNAM - Conservatoire National des Arts et Métiers [CNAM]
Thierry Lorey: Kedge BS - Kedge Business School
Yann Rival: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

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Abstract: The motivations for walking the Camino have changed, but this element is not taken into account by public actors. Our research shows a gap between the expectations of the pilgrims and the public strategies. This gap is due to the fact that there is no formal tool to measure these expectations, which undermines the satisfaction of the experience and weakens the destination itself. To fill this gap, this article based on an empirical study (n= 399) proposes a five dimensional scale, validated in three languages. The implications of this work for public management are presented and discussed.

Date: 2023-07-28
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Published in Recherches en sciences de gestion, 2023, 156, ⟨10.3917/resg.156.0069⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04132049

DOI: 10.3917/resg.156.0069

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