A wide dimensionality of subject matter

Philip Kitchen ()
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Philip Kitchen: ICN Business School, CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine

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Date: 2023-05-19
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Published in Journal of Marketing Communications, 2023, 29 (4), pp.315-316. ⟨10.1080/13527266.2023.2208922⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04144203

DOI: 10.1080/13527266.2023.2208922

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