Les enfants au pays des marques

Valérie Hémar-Nicolas () and C. Rouen-Mallet ()
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Valérie Hémar-Nicolas: RITM - Réseaux Innovation Territoires et Mondialisation - Université Paris-Saclay
C. Rouen-Mallet: NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université

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Date: 2021
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Published in Joël BREE. Kids Marketing, EMS, pp.281-309, 2021, 978-2-37687-482-9

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04154696

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