Le rôle de l’ambassadeur dans la prescription numérique

Cédrine Zumbo-Lebrument ()
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Cédrine Zumbo-Lebrument: CleRMa - Clermont Recherche Management - ESC Clermont-Ferrand - École Supérieure de Commerce (ESC) - Clermont-Ferrand - UCA [2017-2020] - Université Clermont Auvergne [2017-2020]

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Date: 2015
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Published in colloque interdisciplinaire, « La prescription à l’heure du numérique », Le Transfo Auvergne, 2015, clermont-ferrand, France

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