How Death Anxiety Influences Coping Strategies during the COVID-19 Pandemic: Investigating the Role of Spirituality, National Identity, Lockdown and Trust

J. Partouche-Sebban, S. Rezaee Vessal, R. Sorio, S. Castellano (), Insaf Khelladi and Mehmet A. Orhan ()
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J. Partouche-Sebban: PSB - Paris School of Business - HESAM - HESAM Université - Communauté d'universités et d'établissements Hautes écoles Sorbonne Arts et métiers université
S. Rezaee Vessal: PSB - Paris School of Business - HESAM - HESAM Université - Communauté d'universités et d'établissements Hautes écoles Sorbonne Arts et métiers université
R. Sorio: ICN Business School
S. Castellano: Métis Lab EM Normandie - EM Normandie - École de Management de Normandie = EM Normandie Business School
Insaf Khelladi: DVHE - De Vinci Higher Education
Mehmet A. Orhan: Métis Lab EM Normandie - EM Normandie - École de Management de Normandie = EM Normandie Business School

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Abstract: The COVID-19 pandemic has created a highly stressful environment in which reminders of death are constant. This context of permanent mortality salience is likely to arouse death anxiety in individuals around the world that they must manage. This study investigates the effects of death anxiety on the adoption of different coping strategies during the COVID-19 pandemic in five different countries (N~=~721, mean age~=~32.83). The results show that higher levels of death anxiety mainly lead to the adoption of avoidance coping strategies and that spirituality and national identity moderate this effect, whereas lockdown does not. Moreover, trust in institutions is a mediator in the relationship between death anxiety and avoidance strategies. \textcopyright 2022 Westburn Publishers Ltd.

Keywords: Coping strategies; COVID-19 pandemic; Death anxiety; National identity; Spirituality; Trust (search for similar items in EconPapers)
Date: 2022-01-18
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Published in Journal of Marketing Management, 2022, 37 (17-18), pp.1815-1839. ⟨10.1080/0267257X.2021.2012232⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04300358

DOI: 10.1080/0267257X.2021.2012232

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