The social model and consumers with disabilities research: contributions, criticisms, and call for new perspectives

Anthony Beudaert (), Marlys Mason and Jean-Philippe Nau ()
Additional contact information
Anthony Beudaert: IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc
Marlys Mason: OSU - Oklahoma State University [Stillwater]
Jean-Philippe Nau: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine

Post-Print from HAL

Abstract: Since the 1990s, the marketing literature has seen the emergence of research dedicated to consumers with disabilities (CWD). This work is mostly based on the social model of disability, which encourages practitioners to eradicate the physical and architectural barriers faced by individuals. However, in the field of disability studies, the social model is increasingly criticised both for being too radical and for neglecting the subjective experience of disability. In this paper, we attempt to illuminate existing views, while advocating new perspectives, for conceptualising and representing disability in consumer research. With this in mind, we first briefly present the major conceptual foundations and models of disability research. Then, we systematically review marketing literature on CWD to examine the perspectives used when studying this phenomenon. Finally, we propose a research agenda aimed at advancing the understanding of consumption and disability.

Keywords: Disability; impairment; social model of disability; representations of disability; embodiment (search for similar items in EconPapers)
Date: 2023-12-05
References: Add references at CitEc
Citations:

Published in Journal of Marketing Management, 2023, pp.1-31. ⟨10.1080/0267257X.2023.2289379⟩

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04323193

DOI: 10.1080/0267257X.2023.2289379

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().