Can quantified-self change urban mobility behaviour? The importance of information presentation

Le quantified-self peut-il changer les comportements de mobilité urbaine ? De l'importance de la présentation de l'information

Ulysse Soulat () and Jeanne Lallement ()
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Ulysse Soulat: NUDD - Usages du Numérique pour le Développement Durable - ULR - La Rochelle Université
Jeanne Lallement: NUDD - Usages du Numérique pour le Développement Durable - ULR - La Rochelle Université

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Abstract: This research focuses on how quantified-self can change users' everyday urban mobility behaviour. As part of an exploratory approach, we are analysing fifty-five individual interviews of a group of young daily smartphone users. Using framing theory, our results highlight the importance of the form in which self-quantified information is presented in the context of an application with an environmental dimension. The information CO2 of individual mobility has more impact if the benefits are presented simply and in small quantities (vs. complex), in the form of gains (vs. losses), whose scope is individual (rather than collective), favouring descriptive norms (over injunctive norms), with in a short-term (vs. long-term) perspective. In the context of the ecological transition, we suggest some avenues for managerial reflection, in particular on how practitioners can design a mobile application with an environmental focus.

Keywords: carbon footprint; message framing; mobile application; responsible consumption; self-tracking; urban mobility; affordance; application mobile; cadrage de l'information; consommation responsable; empreinte carbone; mobilité urbaine; quantified-self (search for similar items in EconPapers)
Date: 2023-12-29
New Economics Papers: this item is included in nep-ene and nep-env
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Published in Revue de l'Organisation Responsable, 2023, ⟨10.54695/ror.182.0039⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04367651

DOI: 10.54695/ror.182.0039

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