Evolution of Digitalization and Internationalization Literature: A Bibliometric and Content Analysis for Future Research Agenda

Mnahel Babgi, Benyamin Aghhavani-Shajari () and Marion Vieu
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Mnahel Babgi: AMU - Aix Marseille Université, CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon
Benyamin Aghhavani-Shajari: Excelia Group | La Rochelle Business School
Marion Vieu: AMU - Aix Marseille Université, LEST - Laboratoire d'Economie et de Sociologie du Travail - AMU - Aix Marseille Université - CNRS - Centre National de la Recherche Scientifique

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Abstract: Digitalization and internationalization have an important role in the growth of enterprises, especially small and medium enterprises (SMEs). Despite considerable attention to this topic in the literature, there is a need to synthesize and categorize diverse contributions to obtain a deeper understanding of how digitalization and internationalization have developed. This article aims to provide a holistic picture of the topic as a basis for future research and debate. A bibliometric analysis technique was used to analyse 246 publications in IB research to present a contextual picture of digitalization and a subsequent front analysis was conducted to supplement these findings. The way in which literature has evolved is divided into five phases: initiation, IT boom, turbulence, international relations, and evolution. Four major clusters were identified as: competitive advantage; business growth and market expansion; evolution and innovation; and theory building through case studies & research. Perspectives for future research are also provided.

Keywords: Digital; Content Analysis; Digitalization; Internationalization; Bibliometric Analysis (search for similar items in EconPapers)
Date: 2023-05-29
New Economics Papers: this item is included in nep-cse and nep-sbm
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Published in AIM, May 2023, Dijon, France

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