Effects of telepresence on the perceived value of a tourist destination and the intention to visit the destination

Yasmine Hashish and Marie-Christine Lichtlé (marie-christine.lichtle@umontpellier.fr)
Additional contact information
Yasmine Hashish: Cairo University
Marie-Christine Lichtlé: MRM - Montpellier Research in Management - UM1 - Université Montpellier 1 - UPVM - Université Paul-Valéry - Montpellier 3 - UM2 - Université Montpellier 2 - Sciences et Techniques - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School, UM - Université de Montpellier

Post-Print from HAL

Abstract: New technologies, especially internet and virtual reality systems, have provided tourism professionals with new tools to better cater to tourists' expectations. This study aims to identify the conditions for an effective online telepresence experience and to understand how this virtual telepresence experience could influence intention to visit. We conducted a qualitative study and a quantitative study and we considered value as a mediator. Findings confirm the importance of 3D visits. Certain value dimensions that were found to serve as valid mediators enable a better understanding of the impacts of telepresence on intention to visit. This study presents valuable insights for both marketing researchers and tourism professionals.

Keywords: Telepresence; –; Perceived; value; –; Virtual; experiences; –; Destination; marketing; –; Intention; to; visit (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations:

Published in Journal of Marketing Trends, 2023, 8 (2), pp.1-41

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04441005

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD (hal@ccsd.cnrs.fr).