The Circular Fashion Store: A Potential Driver of Sufficiency?

Le magasin de la mode circulaire: Un possible vecteur de sobriété ?

Yasmine Allouat
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Yasmine Allouat: LUMEN - Lille University Management Lab - ULR 4999 - Université de Lille

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Abstract: This study seeks to explore the store's potential as a catalyst for consumer sufficiency by applying the principles of the R theory within the circular economy. A quantitative analysis, involving a sample of 1000 consumers, is conducted to comprehend their perceptions of the services provided by circular fashion stores. This is complemented by an ethnographic investigation into the services implemented within circular fashion stores. The objective is to analyze the organization of the services that promote the "consume less" approach rather than the "consume better" approach.

Keywords: Store; circular fashion; sufficiency; consumers; services; magasin; mode circulaire; sobriété; consommateurs; 104 av Peuple Belge; 59800 Lille (search for similar items in EconPapers)
Date: 2023-10-17
Note: View the original document on HAL open archive server: https://hal.science/hal-04443401v1
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Published in 18ème congrés du Réseau International de la Recherche sur les Organisations et le Développement Durable, Oct 2023, LILLE, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04443401

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