Getting Away From It All: Development of a Scale to Measure Escapism

Isabelle Frochot () and François Lenglet ()
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Isabelle Frochot: CREGO - Centre de Recherche en Gestion des Organisations - Université de Haute-Alsace (UHA) - Université de Haute-Alsace (UHA) Mulhouse - Colmar - UB - Université de Bourgogne - UBFC - Université Bourgogne Franche-Comté [COMUE] - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE]
François Lenglet: USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc

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Abstract: For many decades, tourism researchers have identified escape from daily life as a prime motivation for taking vacations. However, the construct of escapism—a escapismstate experienced during vacations—remains misunderstood, in part because it has been investigated mainly as a motivation or state within a simplistic experience economy framework. The current research therefore presents a newly developed scale that reflects the multidimensionality of escapism. Developed through several rounds of qualitative and quantitative data, this first fully validated scale measures escapism in tourism, identifies escapism's three dimensions (escaping dailyness, escaping self, and time pressure), and demonstrates how escapism relates to other variables such as memory and well-being. The scale items in turn offer guidelines for managers to design services that free vacationers from reminders of daily life and identify elements that are more conducive to escapism.

Keywords: Escapism (search for similar items in EconPapers)
Date: 2023-12-29
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Published in Journal of Travel Research, 2023, ⟨10.1177/00472875231218641⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04533927

DOI: 10.1177/00472875231218641

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